Mother Design is an independent brand and design company made up of strategists, designers, writers, and thinkers who love an opportunity to solve creative problems and eat lunch together.

Mother Design
About Us
A team of wildly curious people with sometimes unconventional backgrounds, we reside on a tiny island just off the coast of Mother.
Clients
Jägermeister
Selfridges
Reveri
Peerspace
Arley’s
NBA
Hennessy
E1
Cadillac
Jumbo Shrimp
Facebook
Pepsi
Realm
Nuud
Realm
Dave & Buster’s
XL eSports
Filthy Foods
Tripadvisor
Wrangler
Eyebeam
BBC
Nike
Zaha Hadid
Callen-Lorde
CB2
Nasty Gal
Target
Services
- Brand Strategy
We drink from the research firehose to form foundational insights upon which we redefine categorical expectations.
- Brand Architecture
We design business, helping structure companies’ burgeoning brand portfolios to provide clarity for consumers, consistency in brand presentation, and opportunity for future growth.
- Naming
A rose by any other name (Phlibcock; FLWR; Red Bulge & Co.; Ouchweed) would likely never have been immortalized by Shakespeare.
- Visual Identity
We don’t paint over the problem. We design dynamic visual worlds that push brave brands forward and guide them comprehensively through growth and iteration.
- Art Direction & Photography
What should the cameras do? How should the the things look? We’ll tell you.
- Verbal Identity
We translate businesses’ purpose and personality into language their consumers value and understand.
- Sound Design
We appeal to all vibrations of human connection, creating singularity and resonance in any realm.
- Campaigns
Like surgeons in a garage band, we also dabble in the loud stuff.
- Packaging
By way of the smallest—but arguably most heavy lifting—OOH, we render a value proposition into physical products, filling the ownable white space in the market with substance that sings.
- Customer Experience
Look around. If it isn't nature, it’s design.
- Digital Design
We would be remiss as citizens and netizens of (“current year”) if we did not optimize our design output for the digital medium—including UI, UX, App, and social media.
- Brand Experience
Building brands means building entire little worlds that deepen connection in every sense—immersive, tactile, engaging, and memorable.
- Product Design


Process
By which we design businesses into the future they imagine.
- Rigor
- Rebellion
- Depth
- Care
People
Everybody, and their mother.


Alec Mezzetti
Design Director, LDN


Andy Bell
Business Lead, LDN


Anna Victor
Business Lead, LDN


Annabel Engels
Managing Director, LDN


Ariadna Navarro
President, NYC


Bentzion Goldman
Senior Designer, NYC


Betsy Dickerson
Brand Voice Lead, NYC


Cecilia Serafini
Design Director, LDN


Danielle Horanieh
Managing Director, NYC


Emily Kopec
Account Manager, NYC


Ethan Hodson
Senior Designer, LDN


George Wu
Design Director, LDN


Gonzalo Donoso
Designer, NYC


Harry Edmonds
Creative Director, LDN


Iain Acton
Motion Design Director, LDN


Jo Tulej
Creative Director, LDN


Katherine Jenkins
Senior Art Director, LDN


Kathryn Jubrail
Managing Director and Partner, LDN


Katya Lien
Strategist, NYC


Kirsty Minns
Executive Creative Director and Partner, LDN


Kozue Yamada
Design Director, NYC


Lauren Martinovic
Studio Manager, NYC


Mark Sloan
Head of Design, NYC


Manya Swick
Senior Designer, NYC


Morgan Smith
Senior Designer, NYC


Ryan Adair
Executive Creative Director, NYC


Sam Belt
Head of Strategy, LDN


Samantha Joy Ariola
Senior Account Director, NYC


Sarah Grech
Brand-Voice Lead, LDN


Saskia Wood
Designer, LDN


Sophie Stucke
Strategy Director, LDN


Ted Lovett
Creative Director, LDN


Yihuang Zhou
Senior Designer, NYC


Meghna Saji
Junior Designer, LDN


Lydia Sergiew
Senior Studio Manager, LDN
Offices
- ☀️° andNew Yorknewyork@motherdesign.com
- ☀️° andLondonlondon@motherdesign.com